“Homes Built on a Foundation
of Integrity and Craftsmanship”

Fred & Ben Wechsler

I’ll retire when I find something else that makes me happier than my work.
— Fred Wechsler

About

Fred Wechlser

MBA. Builder. Problem-Solver. Family Man.

With over 400 custom homes built and more than 45 years in construction and business leadership, Fred Wechsler isn't the kind of builder who manages from behind a desk. He's on-site, talking with crews, walking through framing, and making sure every detail reflects the standard he's held himself to since day one.

Fred holds an MBA from Lehigh University and a B.S. from Penn State, credentials he carried into a career that spans far more than homebuilding. Before founding Wechsler Custom Homes, he spent years turning struggling businesses around: taking a liquidating company from $400K to $11.8 million in sales, growing a closing home-improvement center's revenue by 705% in just two years, and managing operations across divisions with nearly 200 employees.

He brought all of that experience, the financial discipline, the operational know-how, the leadership, home to what he loves most: building houses for families.

"I've never been the kind of leader who hides in an office," Fred says. "I like being out in the field, listening to customers, and working alongside the people who make the work possible."

That philosophy shows in every Wechsler home. It's why projects come in on time and on budget. It's why clients become friends. And it's why Fred has no plans to stop.

When he's not on a job site, Fred can be found spending time with his wife Jan, their three children, and five grandchildren — trying, as he puts it, not to scar them too badly.

I gravitated to home building because I love reinvesting in my community — it’s why I’m passionate about delivering the most well-built homes in the Sierra Nevada foothills.
— Ben Wechsler

About

Ben Wechlser

Builder's Son. Field Leader. Hands-On to the Core.

Ben Wechsler grew up in the construction world. As the son of a rural Pennsylvania lumber yard owner and homebuilder, some of his earliest memories involve "helping" his dad — whether that meant peeling off freshly applied drywall tape, stoking the boiler after a hairy snowmobile ride through a blizzard, or spending summer weekends loading customers at the yard.

While studying Geology at Sonoma State and for years afterward, Ben continued learning the many moving parts of the building process. He worked as a framer and equipment operator for an eco-conscious SIP builder in the North Bay before moving into the architectural glazing field. Those years as a specialized subcontractor on some of the most expensive homes in the country connected him with exceptional builders who generously shared their wisdom — not just about construction, but about job management, client collaboration, and the productive relationships that shape a great final product.

When the Great Recession arrived alongside a new mortgage and a newborn, no job was too big or too small. Through years of remodels, honey-do lists, and eventually a few ground-up homes, Ben steadily expanded his hands-on skill set. As the market recovered, he began bringing more trades in-house — foundations, framing, roofing, electrical, plumbing, painting, millwork, flooring, tile, and all the finish details that make a house a home.

That breadth of experience gave him more than practical ability — it gave him a deep respect for the subcontractors Wechsler Custom Homes brings onto every job and the craftsmanship they deliver.

"My firsthand experience across virtually every trade gives me a pragmatic approach to scheduling, communication, and problem-solving that's hard to replicate from behind a desk."

Today, Ben has managed the field construction of over 75 Wechsler Custom Homes and finds the process as engaging as ever — adapting to evolving building and energy codes, embracing new technology behind and within the walls, and continuing to strengthen the company's relationships with local jurisdictions.

When he's not building, Ben's priority is grabbing every possible moment with his wife and three kids — paddleboarding, hiking, road tripping, or just goofing around. He's spent seasons coaching soccer, flag football, baseball, and softball, and jumps at any chance to help out at his kids' school.

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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

This is a frequently asked question?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

This is a frequently asked question?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

This is a frequently asked question?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

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